User Profiles

Tell us about TV For Radio

The name of the company really says it all.  We're in the imaging business.  That is, we recreate the visual aspect, sound & feel of radio stations all over the country.  In short, TV For Radio produces commercials & promos for the broadcast industry.  After years of work in Boston radio ("Hey everybody, it's Willy B! spinning the hits!"), We packed up the Mazda Miata and headed off into the sunset.  Actually, it was midtown Manhattan. The doors for TV for Radio we're opened and we haven't looked back since. Well, we did look back a couple of times, but it scared us and smelled kinda funny. Our studio is now located at base of the Berkshire Mountains in Connecticut.

What tools do you use?

First thing in the morning, it's the Jack LaLanne Juicer.  Love that freshly squeezed zing!  Then it's all about After Effects, the core of all of our work.  The arsenal also includes:  Autodesk 3D Studio Max, Sony Vegas and all things Adobe CS4.  The studio is primarily PC, but we're making room for a new iMac Quad monster.

How did you find out about Aged Film and Damage?

After unsuccessfully searching for hours (ok, minutes) for my Digieffects CineLook 1.0 disc from the nineties, I jumped on line and was quickly & pleasantly surprised by the "Aged Film" tool.  While there, it only made sense to grab "Damage" .  I used both plugins the minute after downloading and the client was thrilled with the end results.

Tell us about this latest project using Aged Film and Damage.

A client called on a recent Friday morning.  "Hey we have a bunch of video we shot around town and our radio station is launching a new web site and talent line-up.  We want to post only one video on our web site for four days as a stunt."  "And" (you know the rest of this story) "we need it in twenty four hours!"

What do you like most about Digieffects tools?

What I like most about Digieffects tools is After Effects.  After Effects without Digieffects tools simply wouldn't be After Effects at it's best. In this twitter filled, MY - FaceBook - Space, Boob toob, YouTube environment...The world is craving visual content...Yesterday.  Digieffects tools gives us the speed of now, while offering visual, virtual super eye candy at great price points.  I don't believe I've produced a single TV spot without Digieffects tools.

Would you recommend Digieffects to a friend or colleague?

I would insist...